Clearing out the clutter (#1) is one part of making the site easy for visitors to use. Another part is making it easy for them to do what they want to do. If they want to follow you on Twitter, is your Twitter info on every page or do they have to hunt for it? If they want to email you, is your contact page easily found? If they want to buy, are the purchase instructions and processes easy to follow? This all sounds like a no-brainer, but you’d be surprised at how many websites aren’t very good at making it easy for readers to do what they came to do.
Great article, I currently have a blog and website that I monetize with Adsense. However, I would really like to increase my revenue so I’m looking for ways to do so that will not violate Google’s TOS. Can you please offer me some insight? The money I make from Adsense used to be 1,000-1300 now it has decreased significantly 600-700 if I’m lucky. I really need help because I am not in a great place with my business, well I’m not where I want to be and doubt, and frustration are almost about to defeat me when I have come so far. Can you email me or reply here with suggestions. Thank you in advance and for your insight. I honestly need it because I do NOT want to throw in the towel.
Fixed-price advertising is when you set a flat fee for your ads, a setup that tends to attract smaller advertisers with a very specific budget. I’d also recommend BuySellAds for this due their extensive range of tools that can help the smaller website (those with less than 100,000 impressions) sell their inventory directly to advertisers. Fixed pricing = clear expectations.
There are several ways to turn a profit on domains purchased as an investment. Here are several ways ranked in order from lowest investment in time/money to highest investment in time/money. Contact potential buyers directly about a specific domain to see if they are interested in buying it from you, for domains that have natural direct traffic you could put ads on the site to earn advertising income off of the traffic the site is getting, put ads on the site and drive traffic to it (same as previous but with this method you are actively driving traffic to the site), fully develop the site (there are a lot of people who will buy a fully developed website if it is getting a good volume of traffic, especially if it has an established income stream).
Etsy. Are you crafty? This is one of those websites where, once again, it helps if you have a real skill. If you're artistic and are the type of person who can make custom jewelry or refrigerator magnets with the best of them, Etsy is the place to sell it. For the rest of us, we must find another website to go to, so we can earn money to buy things from the crafty people at Etsy.
Squarespace & Wix are GREAT for just getting off the ground with your business, and could be a great way just to start but in the end you should be weary of the website you are dealt. You will be limited by their functionality and how they operate as a business. If the platform you chose goes bankrupt tomorrow, your whole website and all the content may be lost. With WordPress, specifically WordPress.org self-hosted CMS, you don’t have to worry about most of that.
How much will you make? I think my best month with Google AdSense was almost $5,000 over the last ten years. That amazing month blew my mind since it was actually near the beginning of my blogging journey. When you go from making zero to $5,000 in a month, that will rock your world. For me, it also got me even more excited because I knew there were other ways to monetize.