You can also market your ebook on your own website or blog, particularly if the site gets good traffic. Still another method is affiliate marketing. You can offer to pay sites related to your ebook a percentage of the sale price – say, anywhere between 20% and 50% – for them to post an ad or linked article for your book on their site. This could enable you to market your ebook on multiple platforms for greater market exposure.
It’s an excellent opportunity to offer technical training courses that teach people how to learn a much-needed skill, or accomplish an important task. It could also prove to be an important testing ground for your educational courses. If you are able to market your course on the site, against direct competition, you may be able to direct marketing to the general public, using a website, videos, or even an affiliate marketing program.
It is acceptable to make micro niche website but only if you can offer content that it is not possible to find elsewhere. If you are writing a post about “how to make money” it will never ever rank on Google because there are millions of articles about this topic written before. However, you can get much more creative and write your article titled “how to make money from birch syrup”. Most likely no one has ever covered this topic and being first is a huge advantage. Another option is to offer better content than anyone else. We can use the same “how to make money” article as an example. if you write another post 500 words long it will never get noticed by Google. But you can be more creative and make a huge study out of it and write a 10,000+ long article with graphics, images, spreadsheets and much more. That way you dramatically increase your chance for getting noticed by Google. Writing articles like these will take you several weeks or even months but it’s doable.
Nearly 80% of Internet users use Facebook making the social network one of the digital giants of our time. There are so many ways to leverage this social tool for your nonprofit and Facebook’s ad program is one of the best ways to reach people interested in your work. If you’ve got some budget to work with, then these ads can be a highly effective way to scale your organization.
Here’s a good example of how lead sales can work in real life: My second website, Life Insurance by Jeff, brings in a ton of traffic from people who are searching the web to find answers to life insurance questions. While I used to have the website set up so I could sell these people life insurance myself, it was a lot of work to process all the different requests and clients. As a result, I started selling the leads I gathered instead.